Advertising general info  |  Advertising rate request  |  Production Sizes
Formatting specifications of ads for the Christian Examiner

The Christian Examiner is produced in a Macintosh environment. Therefore, all finished ad submissions should be embedded-font PDFs created at a minimum resolution of 300 ppi. This eliminates the problems with software and font incompatibilities.

We can accept Word documents, but ads will be reconstituted in InDesign. We do not accept native Quark, InDesign, Publisher or any other non-PDF files.

If you need us to create your ad, please send the text in a Word document with the images sent as independent linked image files.

We accept the following formats:

• .pdf (from Adobe Acrobat, Photoshop, InDesign, Illustrator)
• .tiff (any graphic program)
• .eps (any graphic program) but fonts must be rasterized
• .jpg (any graphic program)

Resolution requirements:.
Photos should have at least 170 ppi at the size they will be published. Other graphics, line art or text should be 300 ppi.


• Color ads must be created in a CMYK format.
• Black text in a color ad should consist of 100%K (black), or a combination of the background plus 100%K. Black text created as CMYK black (4-color black) may result in blurring or registration issues.
• Avoid white reverse text on a black or dark background if using a serif font under 14 point
E-mail ad copy to:

Ad Dimensions
When submitting a camera-ready ad, it must fit the exact dimensions for the applicable size. Use these measurements for your border. Non-standard sizes are not acceptable.

Size Width Height
1/30 page 1-7/8" x 2-7/16"
1/15 page      4" x 2-7/16" (horizontal)
1-7/8" x 5-1/16" (vertical)
1/10 page 6" x 2-7/16"
1/8 page 4" x 5-1/16"
1/5 page 6" x 5-1/16" (horizontal)
4" x 7-11/16" (vertical)
1/4 page 6" x 7-11/16"
1/3 page 6" x 10-3/8"
1/2 page 10-1/4" x 7-11/16" (horizontal)
8-1/8" x 10-3/8" (vertical)
Full page 10-1/4" x 16"

Christian Examiner® Newspapers • P.O. Box 2606, El Cajon, CA 92021  (619) 668-5100    •    © 2003-2013 Christian Examiner®